Gamification studio · Est. 2019

Gamification that turns customers into players.

We design branded games, loyalty mechanics and live activations that lift conversion, retention and brand recall. We also build investor-ready vertical slices for game founders, and full-cycle software when you need it.

Book a gamification call See the results
  • plus 47% conversion uplift for Prestige Flowers
  • Trusted by Mahou San Miguel, Prestige Flowers and Torrino DAO
This page is a game. Move your cursor to steer the snake, catch the bots and grab the coins.Tap anywhere up here to steer the snake and grab the coins. XP 0

Trusted by brands and teams worldwide

  • Mahou San Miguel
  • Prestige Flowers
  • San Miguel
  • Alhambra
  • Solán de Cabras
  • Torrino DAO
  • Club iGlobal
  • Georgian Technical University
  • Davinci Clinic
  • Mystic Space
  • Trigiform Games
  • Global Climate Dollar
  • The Galaxy of Boojabaunga
  • Corqueboard
  • Ozorix
  • Haxelo
  • PC Shop
  • Infinity Projectors
  • Fabric Miru

Gamification, measured

What happened when Prestige Flowers swapped a discount popup for a game

Read the case study

  • +47%

    Conversion uplift for players vs. non-players

  • 2+ min

    Longer average time on site

  • 5×

    Higher brand recall than static display ads

  • 89%

    Return rate for leaderboard players

Gamification services

Make your brand something people choose to play

Ads interrupt. Games invite. We turn campaigns, stores, apps and events into experiences with goals, progress and rewards, then measure exactly what they do to your numbers.

Most requested

Branded games and advergames

Replace banner-blind popups and ads with a game built around your products. Real prizes, leaderboards and win states that send customers straight to checkout.

  • Web, iOS and Android
  • Shopify and e-commerce ready
  • Email and SMS opt-ins built in
  • Analytics on every play
Explore gamification services

Loyalty and retention mechanics

Points, streaks, levels, badges and leaderboards inside your app or store, designed to bring customers back next week, not just today.

Live event and arcade activations

Custom games on arcade cabinets, screens and kiosks that turn a stand into a queue. Like Distri Bros for Mahou San Miguel.

See the case study

Prize campaigns and instant wins

Seasonal campaigns with real prizes, instant-win moments and leaderboards that collect first-party data and drive repeat play.

Training and onboarding games

Serious games and AR and VR simulations that make onboarding, product and safety training something teams actually finish.

Gamified apps and platforms

Membership, community and creator apps where progress, rewards and streaks keep people opening the app again and again.

Mechanics we design with

  • Points
  • Levels
  • Badges
  • Leaderboards
  • Streaks
  • Quests and challenges
  • Instant wins
  • Prize draws
  • Referral loops
  • Progress bars
  • Collectibles
  • Daily rewards

The dopamine loop

Chasing a score and beating it is a reward static banners never deliver, especially with a real prize on the line.

The endowment effect

A discount people win feels more valuable than one they are handed, so they are far more likely to use it at checkout.

Social proof

Leaderboards and shared scores turn one visit into a reason to come back, compete and bring friends.

Psst. This page is gamified. You have 0 XP. Exploring, watching and playing all earn points. It is the same loop we build for brands.

How we work

From idea to launch, measured at every step

  1. 01

    Discover

    Your goals, your audience and the one KPI that matters most: conversion, retention, sign-ups or recall.

  2. 02

    Design

    Game concept, mechanics and a reward economy that pays for itself. We prototype early so you can play it first.

  3. 03

    Build

    Unity, WebGL or native. Light, fast and tested on real phones before a single customer sees it.

  4. 04

    Launch and measure

    Analytics from day one, tuning of rewards and difficulty, and a results report you can take to your board.

For game founders and studios

Investor-ready vertical slices

Pitch with a game people can play, not a deck they have to imagine. We build a polished, playable slice of your game that proves the core loop, the art direction and the production quality investors and publishers look for.

  • A fully playable core gameplay loop
  • Final-quality art, UI, animation and audio for one level
  • Builds for PC, mobile or WebGL, ready to demo
  • Trailer-ready footage and screenshots for your pitch
  • A clean Unity or Unreal project your team can grow
Scope your vertical slice How it works

  • Founders raising a round

    Show pre-seed and seed investors a game that already feels like a product.

  • Studios pitching publishers

    Walk into the meeting with a build in hand, not a promise.

  • Brands and IP holders

    Test a game idea for your brand or franchise before funding full production.

Full-cycle IT studio

Beyond games: software, websites and apps

Gamification is our focus, not our limit. The same team designs, builds and ships the rest of your digital product.

  • 01

    Game development

    Mobile, PC and WebGL games built in Unity and Unreal, from first concept to store launch and live updates.

  • 02

    Custom software development

    Internal tools, platforms and integrations engineered to be reliable, secure and ready to scale.

  • 03

    Website development

    Fast, SEO-ready websites and landing pages that look premium and turn visitors into leads.

  • 04

    Web apps and e-commerce

    Dashboards, portals and online stores with clean UX, payments and the integrations your team relies on.

  • 05

    Mobile app development

    Native and cross-platform iOS and Android apps, including Flutter, built for real users and app store review.

  • 06

    AR and VR experiences

    Augmented and virtual reality for marketing, training and products, from AR try-ons to full VR simulations.

  • 07

    UI/UX design

    Research, wireframes, prototypes and polished interfaces designed for clarity and conversion.

  • 08

    AI integrations

    Assistants, recommendations and smart automation built into your product where they save time or lift results.

  • 09

    3D art and animation

    Characters, environments and product visuals for games, AR and marketing, ready for real-time engines.

Our stack

  • Unity
  • Unreal Engine
  • C#
  • WebGL
  • ARKit and ARCore
  • iOS and Android
  • Flutter
  • React
  • Node.js
  • TypeScript
  • PHP
  • Firebase
  • AWS and Google Cloud
  • Blender

Selected work

Proof, not promises

Games and products we designed, built and shipped for brands and founders in the United Kingdom, Spain, Italy and Georgia.

Prestige Flowers · United Kingdom

Catch the Bouquet: the popup that became a game

The UK florist swapped a flat 10% discount popup for a branded mobile game with real prizes, including up to £2,000 and event tickets. Players converted better, stayed longer and kept coming back.

  • +47%conversion
  • 2+ mintime on site
  • 89%leaderboard return
  • Gamification
  • E-commerce
  • Mobile game
Read the case study

Mahou San Miguel · Spain

Distri Bros: a branded arcade game for a live event

A custom game built for Mahou San Miguel and played on an arcade cabinet at their event, so guests played the brand instead of walking past it.

  • Live event
  • Arcade
  • Brand activation
Read the case study

Torrino DAO · Italy

Bella Bumper: a retro arcade racer on Solana

A Fiat 500-inspired racer with five Italian stages and skill-based rewards, built together with Torrino DAO.

  • Game development
  • Web3
  • Arcade
Read the case study

Mariam Cimintia · Georgia

Mystic Space: a creator platform in one app

A branded app for one of Georgia's best-known creators, with numerology, videos, podcasts, meditations and subscriptions in one place.

  • Mobile app
  • Creator economy
  • Subscriptions
Read the case study

Club iGlobal

Case study

Restaurants, fashion, fun and more in one membership app for Georgia.

Club iGlobal app screen

Club iGlobal · Georgia

Club iGlobal: hundreds of discounts in one app

A membership app that unifies partner offers across restaurants, fashion, entertainment and lifestyle for the Georgian market.

  • Mobile app
  • Loyalty
  • Marketplace
Read the case study

“Outstanding work. The SkangoGames team delivered AAA quality on Bella Bumper, a top-tier result from start to finish.”

Eugenio Benetazzo · on Bella Bumper

About SkangoGames

A game studio with a software company's discipline

Founded in Tbilisi, Georgia in 2019, SkangoGames brings game designers, artists and engineers into one team. That is why our games feel like games, and our software ships like software.

We have delivered more than 50 projects for brands, founders and creators, from mobile games and arcade activations to membership apps and AR experiences.

  • 50+projects delivered
  • 2019founded in Tbilisi
  • 10+specialists, one team
The SkangoGames robot mascot waving

  • Designers and engineers, one team

    Game design, art, development and QA under one roof, so nothing gets lost between vendors.

  • Measurable by default

    Every build ships with analytics, so you see exactly what the game does to your KPIs.

  • Performance first

    Our CTO's rule: if a game takes five seconds to load, the player is gone. We build light and fast for real phones.

  • A direct line to the founders

    You work with senior people who make decisions quickly, from the first call to launch day.

Leadership

  • Tamaz Skangeli, CEO of SkangoGames

    Tamaz Skangeli

    Chief Executive Officer

  • Otar Japaridze, CTO of SkangoGames

    Otar Japaridze

    Chief Technology Officer

FAQ

Questions we hear before every project

Still curious? Ask us directly, we reply within one business day.

What is gamification, and how does it increase sales?

Gamification adds game mechanics such as points, levels, leaderboards, challenges and rewards to things that are not games: a store, an app, a campaign or a training program. It works because people stay longer and value rewards they earn more than rewards they are simply given. When Prestige Flowers replaced a discount popup with our Catch the Bouquet game, players converted 47% better than non-players and spent over two extra minutes on the site.

What gamification services does SkangoGames offer?

Branded games and advergames, loyalty and retention mechanics for apps and stores, prize campaigns with leaderboards and instant wins, live event and arcade activations, and gamified training and onboarding, including AR and VR. Strategy, game design, art, development, integrations and analytics are handled by one team.

How much does a gamification project cost?

It depends on scope. A focused campaign game costs far less than a full loyalty system inside an existing app. After a short call we send a proposal with a clear scope, timeline and price, so you know exactly what you are paying for before any work starts.

How long does it take to build a branded game?

Smaller campaign games can launch in a matter of weeks, while loyalty systems and multi-platform games take longer. We prototype early so you can play the core idea before full production, and we plan every launch around your campaign dates.

What is a vertical slice, and why do investors want one?

A vertical slice is a short, fully polished and playable part of your game that shows the final quality of the gameplay, art, UI and sound. Investors and publishers fund what they can play. A strong slice proves your core loop is fun and that your team can deliver, which is far more convincing than a pitch deck alone.

Which platforms and engines do you build for?

Web and WebGL, iOS, Android, PC and arcade cabinets, plus AR and VR. Games are built mainly in Unity and Unreal Engine; apps and platforms in React, Node.js, Flutter and native mobile stacks.

Can you connect the game to our store, app or CRM?

Yes. We integrate games with Shopify and other e-commerce platforms, your mobile app, email and SMS tools, and analytics, so wins turn into discount codes, sign-ups and measurable revenue.

Do you also build regular software, websites and apps?

Yes. SkangoGames is a full-cycle IT company. Besides games and gamification we build custom software, websites, web apps, e-commerce, mobile apps for iOS and Android, AR and VR experiences, UI/UX design and AI integrations.

Where is SkangoGames based, and do you work with international clients?

We are based in Tbilisi, Georgia, and work with clients worldwide, including brands in the United Kingdom, Spain and Italy. We work in English and collaborate remotely across time zones.

Start a project

Ready to make your brand playable?

Tell us what you want to move: sales, retention, sign-ups or investor interest. We reply within one business day.

WhatsApp+995 551 50 19 94 Email[email protected]
StudioTbilisi, Georgia · working worldwide
  1. We reply within one business day.
  2. A short call about your goals, audience and timeline.
  3. A proposal with the concept, scope, timeline and price.
What do you need?

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